During the summer we were asked by Good Intent Gifts to create their brand identity and packaging design for their first gift box – Lancashire Gift Box. Good Intent Gifts was created to offer ready-made gift packs for shops, customers, employers and generally anyone who wants to spread a bit of joy!

This later lead to the design of the Lake District box. Drawing inspiration from the picturesque scenery, we created an illustrative pattern that showcases the numerous landmarks of the region. To further capture the essence of the district, we incorporated a variety of green shades to symbolise its lush green spaces.

By incorporating this element into the brand, we aimed to create a visual representation that resonates with the local community and beyond. In addition to the river-inspired logo, we explored various colour palettes that align with the industry and evoke the desired emotions.