PROJECT
INSURING YOUR STORY
We were approached by Principal Insurance to help develop their marketing materials. They already had a brand identity, but needed help with developing the rest of the brand, they wanted something that really reflected what they stood for – insuring their customers stories. We created illustrations and a photography style to help tell the story of their customers. This was then rolled out to work across all marketing materials.
CLIENT
PRINCIPAL INSURANCE
CATEGORY
GRAPHIC DESIGN
YEAR
2017